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BBC learning campaign to encourage audiences to experience the Good Life

The Dig in Campaign is targetted at First Time growers, with a particluar emphasis on encouraging shared experience of growing and cooking with families with young children.


The 2009 Campaign is closed but the free to download materials are still available - see attachment.

The campaign will relaunch in 2010 with the following plans:

"stop me and grow one" tour visiting family festivals, county shows etc
Strategic partnerships with Sure starts and Libraries
Downloadable resources fro schools and early years

and much more

visit the website to get more involved:http://www.bbc.co.uk/digin/




15 December 2009

Attachments :

Attachments

Dig in BBc campaign press release

more details for the Dig in Campaign